Slide Decks for Lecturers
Access the slides (in .pptx format) for all 12 book chapters to prepare for your class, covering terms, case studies, concepts and groupwork exercises.
Please acknowledge the source and copyright owners – and provide references – when using the provided slides from Strategic Digital Transformation.
The authors express their gratitude to Adele Dörner for the creation of the slide decks based on the book’s content and illustrations.
Chapter 01:
Strategic Digital Transformation: Background and Terminology
Chapter 02:
Business Strategy in the Digital Age
Chapter 03:
Digital Transformation in Context: Innovation and Sustainability
Chapter 04:
Strategic Action Field of Customer Centricity
Chapter 05:
Strategic Action Field of New Digital Technologies
Chapter 06:
Strategic Action Field of Data and the Cloud
Chapter 07:
Strategic Action Field of New Strategies and Business Models for Value Creation
Chapter 08:
Strategic Action Field of Operational Excellence / Process Management
Chapter 09:
Strategic Action Field of Digital Leadership and Culture
Chapter 10:
Strategic Action Field of Digital Marketing
Chapter 11:
Success Factors and Metrics for Digital Transformation Implementation
Chapter 12: